Every day, in every way, we all practice public relations. The question is, do you practice it well? As one might infer from the name, it's all about relationships - building them, communicating within them, and keeping them. for better, for worse, for richer...

Recent Additions:

Crisis Communication Strategies that Work - Read this before a crisis strikes to mitigate risks.

Blogs Offer Alternative to Traditional Press Releases- It's the difference between a champagne toast and a beer cheer. Both have their place!

Sources - Media Names and Numbers - the directory of Canada's print, broadcast, and electronic media.

Step right up, step right up! See the product that will change your life - prepare to look better, make more money, and attract the opposite sex! Go on, put P.T. Barnum to shame by learning the marketing secrets that make you the chosen one amidst your competitors compelling your customers to buy!

Recent Additions:

Seth Godin's Blog - arguably the king of modern marketing; inform your marketing decisions with concepts and ideas from one of the best in the business.

SMB Marketing Guide - a ton of useful information brought to you by the good people at HP.

10 Video Upload Sites - Helpful links as always from Rosalind Gardner's Net Profits Today.

Receiving an A+ on your 5th Grade Summer Vacation essay does not equip you to write an effective sales letter or landing page. Check out clever tips to put power in your copy and make your audience receptive to your message.

Recent Additions:

Ten Timeless Persuasive Writing Tips - from Copyblogger, tips to dramatically improve your copy.

Writing for the Web - a web page with dozens of links to seriously useful web writing articles and samples.

Online Copywriting Tips - how to convey your message in the online environment. Inform, engage, persuade!

Looking professional with limited resources can be a struggle. Fear not! Tips, information, and tools are just a few keystrokes away. Check out the brilliant free web-based programs that manage processes such as contact management, accounting, and email marketing.

Recent Additions:

Freshbooks- send estimates, track time, invoice and collect payments, easily and professionally.

Batchbook - social customer relationship management (CRM) software for SMBs, entrepreneurs, and serious networkers.

Mailchimp - Email marketing and and Email List Manager that gives the big boys a run for their money.

Not just for shmoozing anymore, industry groups and business associations can offer everything from continuing education, advocacy, and representation to discounts on car rentals, insurance, and office equipment. Nothing wrong with a bit of shmoozing though. So shmooze on, you crazy diamond!

Recent Additions:

International Association of Business Communicators(IABC)- A really big association of well, professional communicators.

BCAMA, Marketing Association of BC - a good source for events, talent, jobs, and marketing resources.

BC Association of Integrated Marketers (BC AIM) - the BC chapter of the Canadian Marketing Association.

Whether you are a certified gearhead or simply enjoy being on top of the latest and greatest advances in science and technology, it pays to keep up. Stimulating innovation and informing the way we and our customers live, technology news is a must read for every executive and entrepreneur. Streamline business processes, improve your customer experience - we have the technology!

Recent Additions:

Mashable - It doesn't get any more fresh than this. All that is hot (and not) in the e-world.

Techcrunch - For the those who want to know the tech news before it hits the mainstream media outlets.

Personalize Media - a glimpse into the mashup of multimedia, gaming, music, and social networking.